Top 5 Drawing & Coloring Apps on Android in Italy Q4 2023

In the fourth quarter of 2023, the Drawing & Coloring apps category on Android in Italy saw significant engagement and user activity. Here’s a look at the performance of the top 5 apps in this category, based on Sensor Tower data.

Color ASMR: Painting Book from Zego Studio showed impressive growth in downloads and active users. Starting the quarter with 1.4K downloads, it surged to nearly 56K by early December, finishing the quarter at around 42K. Weekly active users followed a similar upward trend, beginning at approximately 19.6K and peaking at over 163K in the last week of December.

Happy Color®: Coloring Book by X-FLOW maintained consistent user engagement. Downloads fluctuated, peaking at 17.6K in the final week of December. Active users remained strong throughout the quarter, increasing from 148K to nearly 199K. Revenue fluctuated modestly, reaching a high of $48 in early November and ending the quarter at $43.

Phone Case DIY from CrazyLabs LTD experienced stable download numbers, with notable spikes. Downloads peaked at 18.1K in the last week of December. Active users demonstrated a similar pattern, culminating at around 44K. Revenue saw minor fluctuations, with a peak of $33 in both mid-October and the last week of December.

Color Page ASMR by SayGames Ltd recorded a steady increase in downloads, starting at 2.5K and peaking at 17.9K in late October. Active users grew steadily from 35.5K to over 48K by the end of December, indicating strong user retention.

Drawing Carnival, also from CrazyLabs LTD, saw consistent downloads throughout the quarter, ranging from 5.9K to 12.6K. Active users remained stable, starting at 101.5K and growing to nearly 120K by the end of December.

These insights underscore the dynamic nature of the Drawing & Coloring apps market on Android in Italy. For more detailed analytics and insights, visit Sensor Tower.